Case Study - Leroy Merlin optimises competitiveness with omnichannel pricing

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Leroy Merlin - Case Study - English

20/01/2022

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Maria Jose Guerrero

Leroy Merlin wanted a tool that would give them access to their competitors’ price comparison and product catalogue information, so that they could always offer an attractive price to customers, regardless of the buying channel used.

In this case study, find out how with Minderest, Leroy Merlin has successfully achieved:

  • To quickly get to know the catalogues of more than 25 competitors. 
  • To have access to detailed competitive price information .
  • To calculate the optimal single price for their products in the different sales channels.

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